Matt Ahlgren
Last updated: June 5, 2020
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Best iContact alternatives

iContact is one of the oldest email marketing tools in the industry. They serve customers as big as Nasa. Their platform is built to become your email marketing partner and help you get the most out of your email list. But is it the right tool for your business? Read our review to find out and check out the alternatives before making the final decisions.

🏆 Best iContact competitors 🏆

🥇 Best overall: Constant Contact (all-in-one marketing platform with affordable plans)

🥈 Runner-up: Sendinblue (all-in-one marketing platform with affordable plans)

What to look for in an iContact alternative?

best icontact alternatives

Cheaper Pricing: iContact can be very expensive if you are a small business or a beginner. Their pricing starts at $36 per month for up to 2500 subscribers.

Offers Advanced Features on Basic Plans: Most of the advanced iContact’s advanced features are locked behind their Pro plan that costs $72 per month for up to 2500 subscribers.

Aweber and ConvertKit let you use all the features on any of their plans.

iContact alternatives

GetResponse

GetResponse’s advanced platform can help you build and automate your entire sales funnel.

GetResponse offers a suite of tools to help you build your marketing and sales funnels in no time without wasting thousands of dollars on designers and developers.

GetResponse’s advanced platform can help you build and automate your entire sales funnel.

GetResponse offers a suite of tools to help you build your marketing and sales funnels in no time without wasting thousands of dollars on designers and developers.

www.getresponse.com
Sendinblue

Sendinblue is an all-in-one marketing tool that automates your entire sales funnel.

Sendinblue is a toolbox that offers dozens of tools for building, growing, and optimizing your sales and marketing funnels. Sendinblue can replace dozens of marketing tools.

Sendinblue is an all-in-one marketing tool that automates your entire sales funnel.

Sendinblue is a toolbox that offers dozens of tools for building, growing, and optimizing your sales and marketing funnels. Sendinblue can replace dozens of marketing tools.

www.sendinblue.com
Constant Contact

Constant Contact offers an easy email marketing platform for small businesses.

Constant Contact is an email marketing tool built for small businesses. Their platform makes it easy for anyone to build a successful email marketing funnel. You can use their tools to easily build, grow, and monetize your audience.

Constant Contact offers an easy email marketing platform for small businesses.

Constant Contact is an email marketing tool built for small businesses. Their platform makes it easy for anyone to build a successful email marketing funnel. You can use their tools to easily build, grow, and monetize your audience.

www.constantcontact.com
Aweber

Aweber offers everything you need to grow your business with email marketing.

Aweber is one of the easiest to learn email marketing platforms on the marketer. Their platform is designed with small businesses in mind. You can use their platform to build and grow your email list without any technical knowledge whatsoever.

Aweber offers everything you need to grow your business with email marketing.

Aweber is one of the easiest to learn email marketing platforms on the marketer. Their platform is designed with small businesses in mind. You can use their platform to build and grow your email list without any technical knowledge whatsoever.

www.aweber.com
ActiveCampaign

ActiveCampaign is an advanced marketing automation tool that can grow your business lightning fast.

ActiveCampaign is an all-in-one marketing automation tool that can help you automate and improve all parts of your customer experience. It helps you turn leads into subscribers and subscribers into customers.

ActiveCampaign is an advanced marketing automation tool that can grow your business lightning fast.

ActiveCampaign is an all-in-one marketing automation tool that can help you automate and improve all parts of your customer experience. It helps you turn leads into subscribers and subscribers into customers.

www.activecampaign.com
MailerLite

MailerLite is the easiest way to grow your business with the power of email marketing.

MailerLite helps you dominate email marketing using advanced tools even if you are a novice. They make advanced email marketing tools accessible and easy for beginners.

MailerLite is the easiest way to grow your business with the power of email marketing.

MailerLite helps you dominate email marketing using advanced tools even if you are a novice. They make advanced email marketing tools accessible and easy for beginners.

www.mailerlite.com
ConvertKit

ConvertKit helps content creators, bloggers, and artists grow and monetize their email list.

ConvertKit makes it easy for bloggers and small businesses to harness the power of email marketing to grow their business. It’s an all-in-one solution for creating a sales funnel to monetize your audience.

ConvertKit helps content creators, bloggers, and artists grow and monetize their email list.

ConvertKit makes it easy for bloggers and small businesses to harness the power of email marketing to grow their business. It’s an all-in-one solution for creating a sales funnel to monetize your audience.

www.convertkit.com
Mailchimp

Mailchimp is best for small businesses who want to grow their online business using Email Marketing.

Mailchimp started as an email marketing platform for small businesses. Their platform has now grown into a suite of Marketing Automation tools. Mailchimp can not only help you with your marketing efforts but even host your website for you.

Mailchimp is best for small businesses who want to grow their online business using Email Marketing.

Mailchimp started as an email marketing platform for small businesses. Their platform has now grown into a suite of Marketing Automation tools. Mailchimp can not only help you with your marketing efforts but even host your website for you.

www.mailchimp.com

About iContact

Started in 2003, iContact is one of the oldest and most trusted email marketing tools in the industry. It can help you set up your email funnel, nurture your subscribers, and improve your Email Marketing return on investment. Their platform is trusted by thousands of businesses around the world including big businesses such as NASA.

iContact features

iContact offers tools to help you connect with your audience and get the most out of your email marketing efforts. It helps you build landing pages to help you grow your email list and to help convert leads into subscribers. It also offers automation tools to help you automate your email funnel so you can focus on growing your business without worrying about the backend.

The platform comes with dozens of tools such as Split testing to help you optimize your funnel and improve your conversion rate. If you want to improve your conversion rate without the guesswork, you can use their A/B testing tools to test different variations of your emails and pages to find the best performing version.

iContact offers dozens of tools to help you grow your email list. You can design your own email template using their drag and drop builder or choose from one of their existing templates. You can also use their landing page builder to build landing pages for your funnel to promote your products and grow your email list.

It also helps you automate your email funnel so you can send the right message to the right user at the right time. It lets you segment and tag users based on past behavior to personalize the messages you send to them to improve their impact. You can use their A/B testing tool to split test different variations of your emails to find the one that converts the best.

iContact also offers basic analytics for your email funnel and your landing pages. You get access to data such as clicks, opens, bounces, etc. You can use this data to personalize emails for your customers. For example, if you want to remind customers that you have limited stock of the items in their cart, you can use the automation builder to do it given that you have already connected your website data using one of the integrations.

If you are a team, you will love the fact that collaboration with iContact doesn’t cost extra. All iContact accounts offer unlimited user accounts so your entire team can access the data and collaborate.

The only thing we don’t like about this tool is how expensive it can be for beginners and small businesses. Most of their advanced features are locked behind their premium Pro plan that starts at $72 per month. A lot of other email marketing platforms such as Aweber, ConvertKit, and MailerLite don’t lock access to their advanced features behind expensive plans.

😍 Pros

1. Advanced email marketing automation tools you can use without any technical knowledge.

2. Connects with dozens of other marketing tools to help you make the most of your data points.

3. A simple drag and drop builder to help you build and deploy landing pages within minutes.

😩 Cons

1.  Can be very expensive for beginners.

2. Most of the advanced features are locked behind their premium Pro plan.

Frequently asked questions

What is iContact?

iContact is an advanced email marketing automation tool that helps small businesses harness the power of email marketing. It helps them connect with their customers and build an email marketing funnel. It comes with a landing page builder and advanced automation features.

How much does iContact cost?

 iContact’s pricing starts at $36 per month for up to 2500 subscribers. If you want the advanced automation features, you need to upgrade to their Pro plan which starts at $72 per month for up to 2500 subscribers. It’s definitely not the most affordable email marketing tool.

Who are iContact’s competitors?

Aweber, MailChimp, and MailerLite offer features similar or even better than iContact but cost a lot less and don’t lock advanced features behind expensive plans.

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